Oilatum Gentle Cleansing Head to Toe Baby Wash is developed to help reduce the occurrence of dry skin in babies. It is specially formulated for babies with dry and eczema prone skin. It soothes and protects the skin and helps to retain the moisture, it gently cleanses without stripping away natural oils from the skin. Baby wash formula contains ultra-gentle, effective cleansers for dry skin to prevent further dryness by respecting the natural moisture barrier of young skin. Oilatum gentle baby wash is ideal for babys skin and hair and offers a comprehensive solution for parents looking for a gentle, effective and safe option for their baby's bath time. Developed by dermatologists with perfect blend of ingredients to gently support sensitive skin and effectively cleanse and moisturize. It is suitable for newborns even from day 1. Made to withstand the extreme conditions of the middle east and especially ac air and airconditioned environments. Clinically proven to maintain the skins natural barrier.